Airbnb x Rotary Ad Campaign
During the winter, college and university students across the country go home for a long and cozy winter break with family and friends. For many international students, going home for the holidays is not an option, resulting in a lonely winter break on an empty campus.
“#herefortheholidays” is Airbnb and Rotary club’s initiative to host holiday dinners for students who cannot make it home for the holidays. At these dinners, which take place in Airbnb houses, international and domestic students alike can share food, games, and holiday traditions from their home countries.
To depict students bringing their diverse cultures to these dinners, video commercials were recorded and images depicting diverse foods and holidays were photographed.
Creative Direction
Art Direction
Graphic Design
Photography
Videography
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Adobe Premiere Pro
Figma